Bluefish Restaurant
This branding project focuses on designing a unique visual identity for Blue Fish, a contemporary sushi and Asian fusion restaurant. Inspired by traditional Asian aesthetics combined with modern minimalism, the logo features a cut-in-between illustrated fish, symbolizing freshness, quality, and harmony, arranged symmetrically around an elegant floral motif. The colour palette, emphasizing shades of blue and white, communicates trustworthiness, cleanliness, and sophistication—essential elements in a seafood-focused culinary experience. Comprehensive mockups showcase the versatile application of the brand identity, from striking exterior signage that captures attention and draws patrons in, to refined interior branding that complements the restaurant’s modern architectural design. Additionally, the carefully crafted menu design leverages bold typography and clean layouts to enhance readability and emphasise the premium quality of the dishes offered.
Here you can take a look at a brief time-lapse of the fish & flowers themselves. Flowers were drawn separately for this branding, and I may showcase at different page later
Project timing: 3-7 Days
Project cost: from $350
Contact me to get unique illustrations for business or personal use!
